Welcome to my [Dumb] Passive Income Report! This blog is all about what I am doing to create several different passive income streams. This monthly income report details my results. I work very hard and dedicate many hours each week to working on my different online endeavors in an attempt to create passive income. So why do I consider it passive income then? Because I am not trading specified amounts of time for a predetermined amount of money like I do at my day job. Most of the income you will see in this report results from work I have done in the past.
Why am I sharing my income publicly? Hopefully to gain credibility with you (the readers) and to maintain a certain degree of accountability for myself. I could blog all day long about what I am doing to create passive income online, including some of my unique strategies. But why would anybody trust me and believe that what I am doing works if I don’t prove it by sharing my results? This is what I mean by gaining credibility and this is one of the main purposes for sharing my income. I also share my failures on the blog, which holds me accountable. Knowing that I will be publishing a monthly income report will keep me motivated to keep pushing forward and plugging away on the things I need to do to create future passive income.
Happenings in April
Niche Sites
The growth of my killer Adsense niche site continues to amaze me. My total Adsense earnings in April was over $1300, with about 96% of that coming from the one site! I somewhat recently wrote about my content strategy that led to these awesome Adsense earnings. During the month of April, I put my plan to add even more content into action. The niche happens to have differences for each of the 50 states in the U.S., so I’m having my writer produce 50 separate articles for each and every single state.
One thing started happening towards the end of April that has me even more excited than I am about the phenomenal success I’m having with Adsense. My latest Amazon niche site is starting to see daily sales!! This is awesome because it means that what I am doing is actually working. The site is starting to rank for some keywords, due in large part to the powerful PBN links I am buying from Lightning Rank. At only about 50 visitors per day, I am making a couple of Amazon affiliate sales almost every day now. I’m not getting rich from it yet, but it is so much fun to log in to my Amazon Affilliates account and look at the items that people are buying. I can’t wait to see how much money this site makes once I start to rank highly for my main keywords and once I start to bring in much more long tail traffic.
Keyword Research Packages
Sales have remained steady for my done-for-you Keyword Research Packages. They actually dropped off just a little bit in April. This is the non-passive portion of my internet business and these sales figures are limited to the number of packages that I am able to get posted up for sale. My keyword research guy is doing a great job at providing me with some awesome sets of keywords. I still struggle to find the time to do what I need to do on my end to get them posted up for sale.
The good news is that the demand for these things is still there. You’ll rarely see any available packages on my sales page because they almost always sell very quickly. I have an email list of over 100 people (and growing every day) who wish to be notified as soon as I post new packages up for sale. It is not uncommon for new packages to sell less than an hour after I post them. CLICK HERE to sign up for that list if you’re interested.
Reinvesting Profits
As mentioned last month, I’ve been using the proceeds from my keyword research sales to test different link building services. I’m getting some really good results too! Listed below are the 3 services that I’ve tried and will use again.
- The HOTH
- Link Viking (not an affiliate link – mention me as referral)
- Lightning Rank
The HOTH is an easy and completely done-for-you service that builds links similar to what you could build yourself on Web 2.0 properties – except that they use a layered system that adds a bunch of extra juice to those links. I plan to use this service again as a base layer of links on future brand new sites.
Link Viking gives you access to some VERY powerful domains, if you are willing to pay the price. I’ve only used them the one time, and the link I bought for nearly $200 shot my post (for my targeted keyword) up in the rankings significantly.
Lightning Rank is my favorite of the services I’ve tried so far. I’m seeing really good results and I believe I am getting the most value for what I pay. I was able to sneak in while beta testing prices were still in effect, and I upgraded my subscription to the 5 posts per month package. I love the subscription aspect of it, because this forces me to build links every single month that I might not otherwise spend the time or money to do.
Hiring Virtual Assistants
The other way that I am re-investing some of my income is in hiring virtual assistants to help me grow my business. Much of the month of April was spent finding and training a couple of VA’s. And believe me, this is a learning process for me as well. I’ve made plenty of mistakes throughout the process. But I now have two VA’s who can competently do a number of tasks for me that will free up a bunch of my time. Most notably – editing, formatting and publishing content on my niche sites as well as my PBN sites. I was getting way behind in posting the content that my writer had already provided for me. Now I can simply hand that work off to my assistants.
I can hardly believe it myself, that I made it to this point in my internet business. I’m actually hiring overseas VA’s – just like the big guys do. The whole thing seems crazy to me, but I am really enjoying the journey and the entire learning process. Again, Chris Ducker’s book Virtual Freedom is helping me immensely. It is pretty much a bible and a step-by-step guide when it comes to hiring virtual assistants or virtual staff.
And now – let’s take a look at my numbers for April, shall we?
Income and Expenses – April 2014
Passive Income
Affiliate Income from Dumb Passive Income
- $357.98 – Long Tail Pro sales via Clickbank (why it is better than the competition)
- $20.10 – LeadPages sales for this awesome lead generation software (I EASILY created this squeeze page with LeadPages)
- $6.99 – SocialADR sales (go here to learn more and access my custom 20% off coupon code)
- $5.70- Aweber signups ($1 for your first month)
- $17.97 – Niche Website Theme sales via JVZoo (reviewed in detail here)
- $0 – Lending Club leads via Commission Junction (exactly how to sign up explained here)
- $0 – ManageWP signups (easily manage multiple WordPress sites from one dashboard)
- $67.00 – AmaSuite sales via JVZoo (software demonstrated in video embedded here)
- $0 – PulseHover sales via JVZoo (plugin explained within this post)
- $0 – oDesk sales via Commission Junction (how to outsource content for cheap explained here)
- $0 – Genesis framework and themes by Studiopress via ShareaSale (eleven40 Pro theme as seen on this site now)
- $0 – EasyAzon3 sales via Clickbank (I haven’t even reviewed this yet – but I would not build an Amazon site without it!)
- $0 – Long Tail Classroom via JVZoo (I don’t even promote this! Must be an upsell for something else in JVZoo)
- $10.00 – Crazy Egg sales (detailed review with screenshots here)
- $62.50 – The HOTH sales (awesome link building service – they do everything for you!)
- $0 – Lightning Rank sales (powerful PBN links – 100% done for you)
Other Passive Income from Niche Sites, etc…
- $1330.43 – Google Adsense (ad click revenue from niche sites)
- $3.24 – Yahoo! Voices for articles I wrote a long time ago
- $6.05 – Amazon Associates for sales on Amazon.com (explained in detail here)
Non-Passive Income
Services by Matthew Allen
- $769 – Keyword Research Packages for Sale (why I started offering this service – explained here)
- $0 – Website services – build simple websites for private businesses (like this one grmobilewelding.com)
Expenses
Hosting and Domains
- $4.00 – WPEngine (used coupon code for $4 for first 3 months) (why I upgraded to the best and fastest hosting for WordPress)
- $9.95 – Hostgator (how to purchase a domain and set up web hosting)
- $0 – GoDaddy for domain renewals and purchases
- $0 – IXWebHosting – (up to 15 separate IP’s on one hosting account!)
- $0 – NameCheap – domain purchases (expired domains)
Tools, Plugins and Themes
- $12.00 – Long Tail Platinum monthly fee (if you have Long Tail Pro – upgrade to Platinum here)
- $29.00 – Aweber monthly fee for e-mail list management (first month trial only $1)
- $4.90 – ManageWP monthly fee for WordPress multiple site management program
- $38.00 – SocialADR monthly fee for social bookmarking for my niche sites (proven results within this post!)
Outsourcing
- $161 – to my private writer for article writing for niche sites
- $105.49 – to oDesk for virtual assistant(s)
- $513 – to a virtual contractor who is helping me find keywords for my keyword research service
- $0 – to The HOTH for a link building package (planning to use again)
- $0 – to Link Viking for a link building package (not an affiliate link – mention Dumb Passive Income as your referral source at checkout)
- $250 – to LightningRank for a monthly link building package (upgraded to 5 posts package while I could still get beta test pricing)
Miscellaneous
- $32.13 – Paypal fees
Totals and Thoughts
Total income $2656.96 minus total expenses $1155.47 equals a net profit of $1501.49 for April 2014!
I’m still loving the trajectory I’m seeing on my income chart. I don’t even care about the “net income” as much as I do the “total income” figures – which is why I display the graph the way that I do. Because passive income is my overall goal, I know that my expenses are mostly leading to more future total income. My expenses will continue to rise as I spend money to build out more niche sites. But I fully expect that my total income will greatly outpace my rise in expenses – which in turn will lead to higher net income figures.
Thank You! Thank You for taking the time to read through my latest income report and Thank You for contributing if you have previously purchased something through one of my affiliate links! If you wish to support this site, but don’t have a need for any of my affiliate products, you could simply do your regular Amazon shopping through any of the links on this site that lead to Amazon.com. You won’t pay any extra and I will receive a small commission. Thanks so much if you do so!
Many of the links within this income report are indeed affiliate links. I will receive a commission if you choose to purchase after clicking through via any of these links. Thank You if you do! To your success and mine – may we all be profitable online. Good Day!
Remember that there are several dumb ways to create passive income online, but only one site that is blogging about it! Dumb Passive Income… dot com.
-Matt
Matt you are killing it…. i love seeing posts like this all the more inspiration to get on the ball…
Hey Matt, Hiring VAs is a great investment especially when you’re looking to get the most out of your time. And, 1300 month from adsense, huh, freakin awesome! I’ve been starting to really work on building my niche sites again now that I’ve got a bit of extra bandwidth. I’m making it a goal to grow the niche site part of my business into a good 5 figure per month income maker within the next year. It’s a big goal, but with the way that I have things lined up, I can really see this as becoming a reality.
Congrats on the income this month Matt! That Adsense site is doing really well! What kind of traffic stats does that site see every month? Thanks for mentioning Lightning Rank as well, glad our service is helping you!
Matt! I am so damn proud of you! You are totally rocking this and I’m excited to watch you experience so much growth.
Congrats on the great month matt. Really enjoying seeing your progress – it’s giving me hope that i’ll get there soon. A question about the VA’s: Have you hired 2 VA’s to each do specific tasks, such as one VA that posts all your content that is written, and another that does social media or something like that, or do you have more of a “jack of all trades” style VA?
Looking forward to seeing what you have to say here. I’ve tried to do a bit with VAs, but havent had much luck. The Best that I’ve gotten out of others is hiring writers. Writing is so time consuming, so I’ve been hiring that out for ~3.50-4.50/article and have had good luck with that. It’s allowed me to get a lot of new content up lately.
Nice income progress, Matt!
Could you share with use how you trained your VA to edit, format and publish posts?
congrats Matt!
Got myself a personally signed copy of Virtual Freedom a few weeks back when i met Chris in London. Need to get reading this as I’m definitely going to need some writers pretty soon. Are you paying your writer per article or per 100 words (or something along those lines?)
That is indeed a nice increase. Good job! You should ask John if he has an affiliate program, his links work beautiful! i recommend that to anyone.
Great work this month Matt! I can’t believe how much you’re killing it with your Adsense (in addition to everything else). It’s really inspiring.
Yeah Josh – the 1300 from Adsense is sweet. I’m hoping to grow that even more. But I’m having more fun right now watching Amazon sales come in on one of my newer sites. Pretty excited to finally start seeing something happen with Amazon.
I also would like to see my niche site income hit 5 figures per month within a year or so. It might be a stretch for me – but totally realistic for you since you’re at it full time now.
Usually 450 to 500 visitors per day on my killer Adsense site John. It gets really good CTR’s and decent CPC too. The site was doing good before I threw a few Lightning Rank links at it. Since then it’s been doing freaking awesome! Money well spent for sure.
Thanks Misty! I’m excited to share.
Thanks Christopher. What are you waiting for?!
Kind of hard to answer your question about VA’s Jeff. I originally hired them both for the same thing. Mostly editing, formatting and publishing content – plus some basic web research tasks. As I work with each of them, I’m learning their strengths and weaknesses and planning future work for them accordingly.
Hey,
Nice report. Teh adsense site is rocking. Now to get the amazon stores rolling as well 🙂
cheers
It was a learning process for me Hieu. Ultimately I ended up creating a standard operating procedure (SOP) document along with instructional videos.
Yes Tom. I am paying her per article but based on the number of words. Most of my articles I require 700 to 1000 words and I pay $10 each for those. Main articles are usually 1500 to 2000 words so I pay more for those.
I’m an affiliate Miki! Links within this post are affiliate links. And you’re right – they are working beautifully.
Thanks MMD. I can hardly believe it myself. Sure is helping with my confidence levels too.
Matt, do you think it’s sufficient to go with the HOTH mini package ($60) for a new small niche site? Or would you say it’s only worth it you opt for the HOTH platinum package for $200?
Thanks!
Hey Man, I love how you show both income and expenses in your reports, there are a quite a few bloggers (shall not name names) that only report income and perhaps 1 expense….pretty misleading for anyone new to the game.
Keep up what you are doing, your growth month-on-month is great, just make sure to diversify as that AdSense site is bringing in a large chunk of your income right now.
– Lewis
That’s the plan Steve. Getting my Amazon sales up while still working on the Adsense site a bit to improve its earnings even more. I’m seeing Amazon sales without even ranking in the first page for any of the main keyword. Can’t wait to see how sales are at this time next month when I will be on the first page!
Hard to say what is “sufficient.” You get what you pay for. You would definitely get more bang for your buck with the more expensive package. I wouldn’t count on HOTH links alone to rank a site. They certainly help, but I would mix in more powerful PBN links too, especially if you’re willing to pay anyway.
Hi Matt, I just published my income report too. Your income report is really great. Finally you’ve done hiring VA. That’s amazing. I usually outsource as project based, not permanent VA yet. Anyway I’m thinking about it too, maybe next year. When I have more money & projects. 🙂
Raweewan
Hey Matthew, I am glad I found your site. I have spent some time on reading your great posts and I really enjoy reading the details you provided on this blog. Keep up you great work and I will come back on regular base to see your progress.
Cheers,
Sibo
Not trying to criticize any suggestion here, just an honest feedback. I added HOTH (the most expensive package, $450) and Link Viking to one of my sites and the site was just killed. Not too impressed with the result.
Thanks Lewis! I try to be as transparent as possible and definitely don’t want to mislead anyone. Success without all of the extra expenses (the Dumb way) was the early focus on this blog. I think I’ve shown that willingness to spend money on certain tools etc. helps lead to increased income.
Doing my best to diversify. I can’t help that my Adsense site is such a large percentage of my income right now – but I’ll take it!
Yeah Raweewan – it’s been interesting hiring and training VA’s, but definitely worth it. I absolutely love that work is getting done on my sites while I’m not even thinking about them!
Awesome Sibo. Looking forward to having you back.
Matthew, that’s really pretty amazing. Congratulations. Curious, how much time do you spend each week working on your sites? How much time did you spend before you hired writers and VAs ?
Larry – I spend 2 to 3 hours every morning, Monday to Saturday. 5am is my “internet time.” My time has not changed since I started hiring writers and VAs. More gets done now as a result. I spend a lot of time getting tasks and assignments ready for them – which results in way more work getting done than I could possibly do by myself. The remainder of my time I spend doing tasks that only I can do.
I do the same exact same thing, except not always on Saturday. Thanks of the detailed reply and glad to see it all coming together for you.
I’m giving Lightning Rank a try. How how do the links usually take to kick in and affect your ranking on google?
Cool Mike! I’m seeing results just a couple of days after the links go live.
Agreed. I bought a lightning rank link and it has had no effect on my ranking.
Great surge in Adsense revenue! That is a very impressive trajectory Matt.
I’ve been experimenting with Media.net + Adsense and it is working out well so far.
I’m having a similar issue. I went from 27 in google to 30 to 500+ after I purchased one link from lightning rank.